Name
Vanessa Zúñiga - Amuki / From Snakes to Modules: A Playful Perspective in Typographic Design
Date & Time
Friday, November 10, 2023, 1:40 PM - 2:10 PM
Description

Grounded in the rich symbolism of the snake deeply rooted in the indigenous cultures of Latin America. In this talk, we will discover the results of a fascinating exploration, focused on the design of a modular system as a starting point for the creation of letters and illustrations that seek to capture a small portion of the region's rich cultural heritage. Furthermore, we will explore the intricate fusion between ancestral worldviews and contemporary technological tools, providing participants with the opportunity to observe, learn, and analyze an approach to the historical legacy that emanates from our past. Through this journey, we will learn about the creative process that the designer undergoes to obtain an inexhaustible set of expressive and versatile typographic resources that, in turn, weave an immersive and playful narrative.

Vanesa Zúñiga - Amuki